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Contact: Heather Finney
Phone: (800) 395-2522
E-mail: Heather Finney

For Immediate Release

PLANET LAUNCHES NEWEST CRYSTAL BALL REPORT AT GIC

HERNDON, Va., October 20, 2009 — The Professional Landcare Network (PLANET) is pleased to announce the release of its latest report that takes a look at the what the future might hold for the green industry, Crystal Ball Report #29 — Green Industry ECOnomics: Innovating Toward a Sustainable and Profitable Future. This newest report will debut at PLANET’s annual Green Industry Conference (GIC), held in conjunction with the GIE+EXPO, October 28–31, 2009, in Louisville, Kentucky, and it is available now through PLANET’s online Bookstore at LandcareNetwork.org or by calling (800) 293-5542. Ariens/Gravely is the Lead Sponsor of Crystal Ball Report #29, and STIHL Inc., is the Supporting Sponsor.

Sustainability is the current focus of many industries, but the green industry has been part of this movement all along. Our members create and maintain the quality of life in many communities by providing lasting and valuable ecological benefits to clients’ properties. However, the green industry is not perceived by many as being “green.” So, how does the industry change this perception and get in on the sustainability wave that’s “perhaps the biggest distinct business opportunity of the 21st century”? Answers, actionable items, and case studies of companies that have already incorporated sustainability into their business plans can be found in this PLANET publication – a must-read for forward-thinking green industry professionals. Stop by the PLANET booth #3134 at GIC to purchase a copy ($10 members/$28 nonmembers).

For more information about this new PLANET publication, e-mail Sonia Myrick or contact PLANET at (800) 395-2522.

PLANET is the association of members who create and maintain the QUALITY OF LIFE in communities across America. With more than 3,500 member companies and affiliates, these firms and their employees represent more than 100,000 green industry professionals.