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 | PLANET Education Schedule | | 2010 Green Industry Conference |
| | Louisville Marriott Downtown | | 9:00 a.m. - 12:00 p.m. | Workshop (ticketed)
Your Brand as a Powerful Business Asset That Creates Differentiation and Increases Profits, Customer Loyalty & Company Valuation
Judith Guido, Guido & Associates
| | 9:00 a.m. - 5:00 p.m. | Workshop (ticketed)
Hand Graphics: Quick and Easy
Mike Lin, Mike Lin Graphic Workshop
| | 1:00 p.m. - 4:00 p.m. | Workshop (ticketed)
Social Services — Using Social Media to Grow Your Business
Beth Dockins, Scotts Company
| | | Kentucky Expo Center | | 10:00 a.m. - 11:30 a.m. | Concurrent Sessions
Business Building Blocks
Pricing and Profitability
Kevin Kehoe, Three Point Group
| Sponsor: |  |
Design/Build/Installation
Design Inspiration … Exploring Design Styles With Plants
Katharine Rudnyk, Monrovia Growers
Design/Build/Installation
Designing and Constructing Exceptional Water Features
Part 1 of 2
David B. Duensing, David B. Duensing & Associates, Inc.
Landscape Management
How Low Can You Go
Moderator, Roger Phelps, STIHL Inc.
Bill Horn, Landscape Industry Certified Manager & Technician, Terracare Associates
Bruce Moore Sr., Landscape Industry Certified Manager, Eastern Land Management, Inc.
Landscape Management
Keys to Effective Sales Presentations
Chris Kujawa, Landscape Industry Certified Manager, Kujawa Enterprises, Inc.
Lawn Care
Real Customer Service … the Missing Link
William Hoopes, Grass Roots Training and Consulting
| Sponsor: |  |
Lawn Care
Sustainable Development and the Green Industry; Are We the Problem or Part of the Solution?
Nick Hamon Ph.D. Bayer Environmental Science
| Sponsor: |  |
Sustainability
Sustainable Landscaping: A Visionary Look at the Future of Gardens
Owen Dell, Owen Dell & Associates
| Sponsor: |  |
| | 2:00 p.m. - 3:30 p.m. | Concurrent Sessions
Business Building Blocks
Managing Costs and Budgets
Kevin Kehoe, Three Point Group
Design/Build/Installation
Incorporating Design Technology for Efficient and Accurate Landscape Design/Build Workflows
Eric Gibley, Nemetschek North America
Design/Build/Installation
Designing and Constructing Exceptional Water Features,
Part 2 of 2
David Duensing, David B. Duensing & Associates, Inc.
Expanding Your Business
Grow Your Business with Tree Care
Mark Chisholm, Aspen Tree Expert Company
| Sponsor: |  |
Landscape Management
Business in a Box: The Four Core Buckets for Companies Under $750K
Bruce Wilson and Tom Oyler, Wilson-Oyler Group
| Sponsor: | |
Landscape Management
Safety & Training Case Studies
Moderator, Rick Cuddihe, Landscape Industry Certified Manager, Lafayette Property Maintenance
Panelists: Matt Bland, Landscape Industry Certified Manager, Bland Landscaping Co., Inc., Laurie Erdman, The Bruce Co. of Wisconsin, Inc., Gary Clevenger, CNA Business Insurance, Chuck Stribling, OSHA Federal-State Coordinator
| Sponsor: | |
Lawn Care
Who Is Your Advocate for Legislation and Regulations That Affect Your Business?
Moderator: John Buechner, Lawn Doctor
Panelists: Jim Campanella, The Lawn Dawg, and Jim Skillen, RISE
Lawn Care
Managing Lawn Insects With Reduced Chemical Inputs
Daniel A. Potter, University of Kentucky
| Sponsor: | |
Sales and Marketing
Steps to Win More Customers & Contracts
George Hedley, Hard Hat Presentations
Sustainability
Business Opportunities in Sustainable Landscaping
Owen Dell, Owen Dell & Associates
| | | Kentucky Expo Center | | 10:00 a.m. - 11:30 a.m. | Concurrent Sessions
Business Building Blocks
Take Care of Your Customers Or Someone Else Will!
Ed Laflamme, Landscape Industry Certified Manager, The Harvest Group
| Sponsor: |  |
Business Management
How to Be the Star Performer in Your Industry
David Minor, Texas Christian University
| Sponsor: |  |
Business Management
Get Your Business to Work in Any Economy
George Hedley, Hard Hat Presentations
| Sponsor: | |
Innovation/Technology
The Brightening Landscape of Digital Marketing
Marty Whitford & Dan Jacobs, Questex Media/Landscape Management Magazine
| Sponsor: |  |
Leadership
How to Lead in Lean Times
Marty Grunder, Marty Grunder!
Safety and Risk Management
Does Your Safety Behavior Include Driving?
Gary Clevenger, CNA Business Insurance
| Sponsor: | |
Sales and Marketing
How to Sell With Value vs. Price in Any Economy
William Hoopes, Grass Roots Training and Consulting
| Sponsor: | |
Sustainability
Sustainable Landscape Solutions
Bob Grover, Landscape Industry Certified Manager & Technician, Pacific Landscape Management
| | 1:30 p.m. – 3:00 p.m. | Concurrent Sessions
Business Building Blocks
27 Tips to Make Some Sales RIGHT NOW!
Marty Grunder, Marty Grunder!
| Sponsor: | |
Business Management
Creating a World-Class Culture
David Minor, Texas Christian University
Expanding Your Business
Landscape Lighting & Holiday Decorating: Transforming the Landscape of Your Company With Service Diversification
Blake Smith, The Decor Group: Christmas Decor, Nite Time Decor & Contractor Direct Warehouse
Innovation/Technology
Smart Businesses Use Smart Irrigation Controllers
Andrew Smith, The Irrigation Association
Innovation and Technology
Facebook Pages: How to Attract Loyal Fans and Generate More Business
Chris Heiler, LandscapeLeadership.com
Leadership
Idea Mapping
Kaizad Irani, Parkland College
Safety and Risk Management
How to Handle Violations, Citations, and Remediation for Work Site Hazards in the Green Industry
Dr. Sam Steel, PLANET Safety Specialist, Penn State University
Sales and Marketing
Keys to Growing a Successful and Rewarding Landscape Company
Joel Korte, Landscape Industry Certified Manager, BRICKMAN
| Sponsor: | |
Sales and Marketing
Sell More Than Price
George Hedley, Hard Hat Presentations
| Sponsor: | |
Sustainability
How Sustainability Can Save Your Customers Money (and Make You Money)
Kelly Duke, ValleyCrest Landscape Companies
| Sponsor: | |
| | 3:15 p.m. – 4:45 p.m. | Concurrent Sessions
Business Building Blocks
Interviewing Candidates for Employment
William Cook, Human Resource Associates
Business Management
My Biggest Mistakes
Moderator: Dan Jacobs, Questex Media/Landscape Management Magazine
Panelists: Ted Young, Pyramid Landscaping and Development
Brian Yaffa, B&L Landscaping
David Rykbost, Dave’s Landscape Management Co.
Expanding Your Business
Growing Profits by Expanding Your Service Capabilities
Phil Harwood, Landscape Industry Certified Manager, Pro-Motion Marketing, LLC
| Sponsor: | |
Expanding Your Business
Building and Sustaining an Irrigation Profit Center as Part of your Business
John Eggleston, Spartan Irrigation
Leadership
By Being a Leader You Can Set the Expectations for Your Employees
Jennifer Lemcke, Landscape Industry Certified Technician, Weed Man USA/Turf Holdings, Inc.
Safety and Risk Management
Protecting Your Business Through Contractual Risk Transfer
Tony James, CNA Business Insurance
| Sponsor: | |
Sales and Marketing
How to Compete Against a Bigger Company
Chris Davitt, Ruppert Landscape Company
| Sponsor: |  |
Sales and Marketing
Take a Stand: How to Create an Identity in the Mind of Your Prospect
Chris Heiler, LandscapeLeadership.com
| Sponsor: | |
Sustainability
Sustainable Landscape Design for Residential Properties
Scott Southall, CDP StudioGreen
| | | Kentucky Expo Center | | 9:30 a.m. – 11:30 a.m. | Concurrent Sessions
Business Building Blocks Clinic
Creating Your Company’s Employee Handbook
William Cook, Human Resource Associates
Certification Clinic
CEUs, Landscape Industry Certified & You
A Helpful Clinic on Keeping Your PLANET Certification Active and Newly Branded for Success
Michael Becker, Landscape Industry Certified Manager, Estate Gardeners, Inc.
Foreman Clinic
How to Become a Great Foreman
Phil Harwood, Landscape Industry Certified Manager, Pro-Motion Marketing, LLC
Green Roof Clinic
Green Roofs and Walls
George Irwin, Green Living Technologies
Faculty Clinic
Panel of Experts
Public Relations Clinic
How to Secure Coverage, How to Handle Media Interviews, and How to Get the Most Out of Community Relations
Vicki Bendure, Bendure Communications |
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