Login

USERNAME
PASSWORD

Become a Registered Guest Login Help Lost Password?

Getting noticed is one thing; getting noticed by the right audience is entirely different. These sponsorship opportunities are designed for supplier companies that want to reach a specific segment of green industry professionals — lawn care service providers — across multiple platforms. Each opportunity provides ample recognition and allows the sponsor to build its brand and reach its target audience.

Become a Friend of the Lawn Care Network
Being an advocate and a business partner goes a long way in today’s competitive business environment, and PLANET would like to recognize supplier companies that position themselves as champions of the lawn care niche.

Companies that support the Lawn Care Specialty Group by sponsoring these opportunities and contributing a total of $10,000 will also be recognized as a Friend of the Lawn Care Network. This entails:

• Recognition on a quarterly basis in PLANET News magazine alongside the LCSG article on a current topic in the Specialty Group Forum section.
• Verbal and logo recognition in the multimedia presentation during the Recognition Reception at PLANET’s Executive Forum, attended by approximately 250 industry professionals each year.

Return to Specialty Group Network

 

LCSG Educational Sessions at Specialty Symposium
August 24–26, 2007, Indianapolis, Indiana

$1,750 each — five sessions available

The LCSG track at PLANET’s Specialty Symposium is geared to meet the needs of lawn care professionals. This niche-specific education, including five 1.5-hour-long educational sessions, will help attendees address the unique challenges in their line of work. The topics and speakers are chosen by the members of the LCSG and are often fellow industry professionals who excel in the field.

Each educational session sponsor will receive:

• A two-minute speaking opportunity at the beginning of the educational session, during which the sponsor will introduce the session’s speaker.
• Opportunity to distribute company literature and a giveaway item to the attendees in this track. Sponsor will have a table in the track’s session room.
• Logo recognition on signage at the session.
• Logo recognition in the online marketing brochure for the event as well as on the event page in PLANET’s Web site.
• Logo recognition in blast e-mails, PLANET News magazine, and other promotions for the event
• Excel file of attendees for mailing purposes.

LCSG Facility Tour at the Green Industry Conference (GIC)
October 24–27, 2007, Louisville, Kentucky

$5,000 — one available

The LCSG Facility Tour will be held on the premises of a leading lawn care company in the Louisville area. For GIC attendees, this exciting excursion provides valuable insight into the business practices and daily operations of another successful company in the same area of the industry. Supporting this initiative makes this worthwhile learning experience possible for lawn care professionals. This is a ticketed event for attendees, and buses will be provided for transportation.

The sponsor will receive:

• Opportunity to network with attendees while en route to the destination and during the tour.
• Logo recognition on signage on the buses.
• Logo recognition and a link to the sponsor’s Web site in electronic invitations to lawn care service provider members prior to the conference.
• Logo recognition in the GIC event brochure, the pocket program, and on PLANET’s Web site.
• Two complimentary registrations to GIC and to the facility tour (other ticketed events not included).
• Excel file of GIC attendees for mailing purposes.

LCSG Educational Sessions at the Green Industry Conference (GIC)
October 24–27, 2007, Louisville, Kentucky

$2,500 each — six sessions available, one reserved for 2007

For attendees, education is a large part of the GIC experience. PLANET offers 10 tracks of education, including a separate track geared toward landscape management professionals. The LCSG track includes seven educational sessions, and each session is a sponsorship opportunity.

The sponsor will receive:

• Opportunity to speak for 1 minute at the beginning of the session, during which the sponsor will introduce the session’s speaker.
• Opportunity to distribute company literature (a table in the session room will be available).
• Opportunity to hang company banners in the session room (the sponsor is responsible for providing, hanging, and retrieving the banners).
• Logo recognition on an easel sign at the session site (PLANET provides sign).
• Logo recognition in the GIC event brochure and in the pocket program.
• Logo recognition on PLANET’s Web site.
• Two complimentary registrations to GIC (ticketed events not included).
• Excel file of GIC attendees for mailing purposes.

LCSG Reception at the Green Industry Conference (GIC)
October 24–27, 2007, Louisville, Kentucky

$4,000 Bar Sponsor — reserved for 2007
$3,000 Hors D’oeuvres Sponsor — reserved for 2007

PLANET’s specialty groups have their own receptions during GIC. At the LCSG reception, business owners and managers network to share best practices, greet old friends and make new ones, and enjoy refreshments.

Each sponsor will receive:

• A one-minute speaking opportunity with microphone to address the reception attendees.
• Opportunity to distribute company materials and a giveaway item (a table for handouts will be provided).
• Logo recognition on signage at the reception site.
• Logo recognition and a link to the sponsor’s Web site in electronic invitations to landscape management service provider members prior to the conference.
• Logo recognition in the GIC event brochure, the pocket program, and on PLANET’s Web site.
• Two complimentary registrations to GIC (ticketed events not included).
• Excel file of GIC attendees for mailing purposes.

LCSG Business Manual
(Possible title is Guide to Growing a Successful Lawn Care Business)
Target product introduction is October 2007 (PLANET’s 2007 Green Industry Conference – GIC)

The sponsorship cost is $30,000.
Multiple companies may sponsor this publication; partial sponsorships are available.

Part of PLANET's mission is to provide its members with the education they need to succeed. PLANET's Lawn Care Specialty Group is overseeing the production of a new publication for lawn care business owners and professionals. Specifically, the new publication will be geared toward smaller and emerging lawn care companies as well as to new employees in the industry and students.

The proposed format for this publication is a printed manual with business form on CD, and the user will be able to customize the business forms. The estimated shelf life for this product is a minimum of five years; the shelf life could be extended if the product’s format can be easily updated (i.e., a binder with inserts).

Please contact Dina Wiley at dinawiley@landcarenetwork.org for the complete Sponsorship Proposal for this project. The proposal provides details on the product’s target audience, timeline, marketing and sales promotions, and extensive sponsor recognition. A draft outline of the manual’s chapters is also available.

Note: PLANET is open to innovation; these opportunities may shift to better suit the sponsor’s needs and accomplish the sponsor’s goals within PLANET and the green industry.

Questions?
Contact: Dina Wiley, Director of Business Development
(800) 395-2522, ext 212, or dinawiley@landcarenetwork.org.

Return to Specialty Group Network